Europe has contributed significantly to the global Buy Now Pay Later (BNPL) industry. BNPL solution providers have discovered immense potential and rapidly expanded into European countries. As a result, Europe is now the global leader in the field.
According to the analysis, the U.K. and Germany were at the top of the BNPL adoption in all of Europe in 2022, while Sweden has outpaced other nations to become the global leader in the BNPL market in 2023. Other European countries are not far behind, with Germany, Norway, and Finland closely following Sweden. According to these trends, Europe is the world’s largest market for BNPL solutions and the primary driver of the predicted global CAGR of 33.3 per cent.
This edition of Retail Tech Insights features Buy Now Pay Later Special 2023 and highlights some of the key developments in the space and how BNPL Solutions have contributed to the global economy.
The magazine puts under the spotlight companies like Hokodo that throw light on the necessity and uses of BNPL in B2B businesses. The magazine also features the opinions of Tope Sadiku, Global Head of Employee Digital, The Kraft Heinz Company [NASDAQ: KHC], and Neil Thompson, Vice President, Digital, HMSHost. They each provide vital perspectives on improving customer experience and how the IT industry plays an essential role in the BNPL market. Write to us about how Buy Now Pay Later solutions have affected your organizations!
